“Marketers are bad people trying to sell you something you don’t need”
Every person on the Planet
Out there is full of people who just don’t care about your values, your brand, your reputation.
If you’ve hired a copywriter before, chances are you met one of these two characters…
The enthusiastic copywriter: gives you all the hopes, promises you all the results, and then... doesn’t deliver. The careless copywriter: you could be selling knives to toddlers and wouldn’t beat an eye.
You’re not really sure they even understand your brand.
Frustrating. I know.
Bad marketers are bad for me too. They make people like me - who care about their clients' values and ethics - look like total jerks.
You don’t want to sound salesy. You don’t want to put yourself out there and promote your work.
Here’s the truth: if the product is good for your clients you don't need to be salesy.
And most important: you only should sell your product to people who need it and will appreciate every second of it.
There is so much value in your products.
You just need to find your ideal client, the person that’s desperately looking for what you’re offering, and just make her life easier.
There’s absolutely no need for cheap manipulation.
There’s no need to tell them you only have 3 slots on your calendar this month, while reality is you could go on a 2 weeks vacation and only your cat would notice.
There’s no need to undersell your products or services, “just because it’s a quiet month”.
There’s no need to fake it until you make it.
And no. Your product isn’t so good it sells itself.
The market is saturated: organic is the new black, holistic is the new buzzword and even my 84-year-old great aunt uses a meditation app.
Your competitors are getting smarter every day, but most don't have a strategy that's both ethical and effective. They might be ethical, they might be effective, but they rarely are both.
If you worked with a bad copywriter (yikes!) either your product hasn’t performed as you’d expect or your reputation has lost some shine.
The good news?
There’s always a solution. And I’ll help you finding it.
I serve people like you, with noble ideas and big dreams. And I promise you: your business will thrive, with all your core values intact!
Your reputation will be preserved and your sense of trust increased, by creating a consistent brand messaging in line with your core values.
Your customers will be at the center of your marketing strategy. They will be informed and you will create a true connection with them.
You will nourish an army of loyal and happy customers that wouldn’t buy from your competitors even if their mama asked.
The Copy Tree helps purpose-driven businesses and entrepreneurs connect with their audience (that need their product or services) and grow their revenue while preserving the essence of their brand.
Hi, I’m Mari!
Things You Should Know Before We Work Together
I rarely lose my cool, but I cannot help myself when…
… people are not good human beings. I firmly believe that we all have the same rights and should have the same opportunities.
Black, Gay, Asian, Transgender, Brown, Lesbian, Rich, Non-Binary, Poor are just labels.
We’re all on this planet to make something great, so enjoy the ride and be nice to your fellow humans.
If I don't believe your product or your service can create a positive impact I won't work with you.
I only work with people that align with my beliefs and values. So if I work with you, I believe your product, service, or course has the ability to help people and make their life easier and happier.
Am I losing opportunities for my business? Nope. I’m filling my space, calendar and inbox with clients that have my same core values.
Nothing beats working with your people! You should try it too…
I will work with passion, dedication and enthusiasm on your project.
Like you did it yourself, but better (cause I'm a copywriter, you know... the person you go to when you want to make more money).
You won't be lumped in or associated with sleazy salesmen. I don't use tricks to sell things to people that they don't need.
You can sleep tight at night knowing one thing: your reputation will be protected. Always.
Consider me your partner to grow your audience and business stronger!
The Copy Tree empowers purpose-driven businesses and entrepreneurs to spread their message and reach their ideal customers - by transforming data into compelling messages
The Copy Tree Mission is to promote a more sustainable, fair, and healthy society.
How? Giving visibility to people and businesses who want to do fabulous things!
Finding your voice and your space on this internet thingy can be hard. That’s why I’m here to help.
As a marketer, I feel the responsibility to encourage and project the kind of world I would like to leave behind.
There’s a lot of businesses out there — including yours — that lack to show their value.
You’re doing great things, time to share them with your people! Or do you want to leave all the people you could serve out in the cold?
There’s nothing more gratifying than matching people who need the product to their favorite product. Let’s start with yours!